# B2C

**Components:**

1. **JAN ID:**
   * Multi-chain wallet and authentication provider.
   * Supports Web3 (e.g., Metamask) and Web2 social login (e.g., Gmail, Twitter).
   * Manages NFTs, game assets, and enables community voting for users.
2. **Janus MarketPlace:**
   * Traditional NFT marketplace within the ecosystem.
   * Monetizes game assets and collections.
   * Aims to keep users engaged, facilitating fee-less asset transfers while generating revenue through platform trading fees.
3. &#x20;**Games:**
   * Storm Warfare and our future games are core to the business.
   * Contributes to user retention and revenue through various channels, including in-game asset sales, microtransactions, and NFT marketplace fees.

**Revenue Generation Strategy - B2C:**

1. **NFT Sales:**
   * Revenue generated by selling NFTs related to in-game characters, weapons, skins, cosmetics, and other collectibles.
2. **Microtransactions:**
   * Steady revenue from in-game transactions such as season passes, tournament tickets, and other microtransactions.
3. **NFT Marketplace Fees & Royalties:**
   * Earns revenue through fees charged for trades and transactions within the Janus Marketplace and secondary marketplaces.
   * Additionally, royalties from secondary market transactions contribute to revenue.


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